Seaport Square Update 11/20/23

Rhone Expands Retail Presence with Grand Opening of Boston Seaport Location

Rhone, the premium wellness brand renowned for best in class performance-driven apparel, is thrilled to announce the opening of its newest retail location in Boston's vibrant Seaport district. The opening marks Rhone’s 15th store and 12th opening in the last year, more than doubling the company’s footprint in the past 12 months. This expansion is propelled by consumer demand for Rhone products that seamlessly combine functionality with style.
 
In addition to selling best in class products, Rhone’s Boston Seaport location will continue its brand mission of building a community focused on a balanced life of both physical and mental fitness. From raising awareness around mental health to providing individuals with practical tools and resources to navigate relationships, Rhone has been able to create a community that supports individuals while providing them with versatile clothing for every aspect of their daily routine.
 
Keenly aware of environmental impacts from manufacturing processes, Rhone takes responsibility to find sustainable fabrics and incorporates ethical partners along the way. The brand constantly works towards being more responsible, utilizing a variety of fabrics and technologies to create best-in-class products that can withstand intense workouts and long commutes.

"Boston has always been a city of trailblazers, embodying a spirit of determination and a commitment to well-being,” says Nate Checketts, Co-Founder & CEO of Rhone. “We believe the Boston Seaport perfectly aligns with Rhone's values of quality, performance, and community building and this location serves as an ideal market for our next store, providing us with the opportunity to connect with a community that shares our passion for an active and balanced lifestyle."
 
"Boston Seaport is delighted to welcome Rhone, a brand that truly embodies the fusion of fashion and function. Their premium activewear will no doubt become a staple for our discerning clientele who seek both performance and style," says Ariel Foxman, VP of Brand & Experience, Boston Seaport.

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