Swire Properties' key strategy is to design, develop and manage mixed-use commercial projects of scale and connectivity, destined to become the focal points of the surrounding urban areas.
With proactive asset management, unparalleled tenant service and asset improvement, Swire Properties are able to maximise the potential of properties. Swire Properties' competitiveness lies in building lifestyle shopping malls, business hubs, premium serviced apartments, hotels and residences across Hong Kong, Mainland China, the UK and the US. The experience and strong track record also make Swire Properties an attractive joint venture partner, particularly in Mainland China, where Swire Properties already have several projects of scale.
As a leading developer and landlord of choice, the brand reputation serves to attract and retain a large, diverse and loyal tenant base.